A&R and Music Streaming: The Impact of Digital Platforms
A&R and Music Streaming: The Impact of Digital Platforms The music industry has undergone significant changes in recent years with the rise of digital platforms and streaming services. A&R, or artists and repertoire, is the department within a music label that is...
The Importance of Diversity in A&R: Breaking Down Barriers in the Music Industry
The Importance of Diversity in A&R: Breaking Down Barriers in the Music Industry The music industry has a long history of excluding diverse voices and perspectives, with many artists from underrepresented communities struggling to break into the mainstream. A&R, or...
Artist Branding: step-by-step guide to help you brand yourself as an artist
step-by-step guide to help you brand yourself as an artist: As an artist, your brand is everything. It’s how you connect with your audience, how you stand out in a crowded market, and how you establish your unique identity as an artist....
How to start a music career in Nigeria
How to start a music career in Nigeria In this guide, we’ll cover the basics of launching a music career in Nigeria. The Nigerian music industry is booming and it’s a great place to get started as an artist. Why Nigeria? How...
Music business opportunities in Nigeria
Music business opportunities in Nigeria Nigeria’s music industry is growing rapidly, with a diverse range of music genres and talents. This has created a lot of opportunities for entrepreneurs and investors looking to get involved in the business side of music in...
Importance of website to artist
What is a Website? A website is an online presence of an individual or business that can be accessed through a web browser. It allows you to share information about yourself and your work with the world, as well as connect with...
Music Marketing Strategy: 6 Effective Ways To Market Your Music to the World
Music Marketing Strategy: 6 Effective Ways To Market Your Music Music Marketing Strategy: 6 Ways To Market Your Music To The World What Is Music Marketing? Music marketing is a way to promote your music. It’s not just about making music, it’s about...
Artiste Branding: What is Artiste Branding?
what is Artiste Branding? When it comes to being a successful music artiste, you need to have more than just talent. Just like any other industry, your brand is the most important aspect of your success. In this article, I’ll talk about...
Music Marketing: 7 Steps to Achieving your Music Marketing Goals
7 Steps to achieving your Music Marketing Goals Introduction A strong marketing strategy can help you succeed as a musician. In this article, we’ll discuss seven steps to achieving your music marketing goals and show you how to put them all together...