Course Content
Overview
OverviewThis course will provide an introduction to the music business, covering topics such as copyright, licensing, contracts, marketing, and promotion. Students will gain a basic understanding of the industry and the key players involved.
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Introduction to the Music Industry
Conclusion
Music Distribution and Licensing
Music distribution and licensing are crucial aspects of the music business. These processes involve getting music from the artist to the audience, ensuring proper rights and permissions, and facilitating the monetization of musical works.
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Understanding Music Distribution
Conclusion
Marketing and Promotion in the Music Business
In the fiercely competitive music industry, talent alone is not enough to achieve success. Artists and musicians need to prioritize marketing and promotion in order to build their brand, gain a loyal fanbase, and attain a wider audience for their music.
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Audience Analysis
Conclusion
Practical Exercises
In the this lesson, we'll put theory into practice through hands-on activities. Click on the items below to check each exercise and develop practical skills that will help you succeed in the subject.
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Research and Analysis of Music Industry Trends
Creating a Distribution Strategy for Independent Artists
Designing a Social Media Marketing Campaign for a Music Release
Wrap up
Let's review what we have just seen so far
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Wrap up
Quiz
Check your knowledge answering some questions
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QUIZ
Music Business 101
    About Lesson

    Conclusion

    Introduction to the Music Industry is a foundational topic in the music business that provides an overview of the industry’s structure, functions, and key players. Students will learn about the history and evolution of the music industry, gaining insights into the various roles and responsibilities within the sector. The topic also explores the impact of technology on the music industry and introduces students to important concepts such as copyright, publishing, and royalties. By the end of the topic, students will have a solid understanding of the music industry’s landscape and be able to navigate its complexities effectively.

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