Course Content
Overview
OverviewIn this course, you will explore various case studies of successful artist development in the music industry. Through these real-life examples, you will gain valuable insights into the strategies and tactics used to discover, nurture, and promote artists to achieve commercial success. Whether you are a musician, music manager, or industry professional, this course will provide you with valuable knowledge and inspiration to enhance your career in the music business.
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Case Study: The Rise of a Breakout Artist
The music industry is highly competitive, and success as an artist requires not only talent but also effective artist development strategies.
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Building a Strong Artist Brand
Define your artistic vision and purpose
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Practical Exercises
In the this lesson, we'll put theory into practice through hands-on activities. Click on the items below to check each exercise and develop practical skills that will help you succeed in the subject.
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Wrap up
Let's review what we have just seen so far
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Quiz
Check your knowledge answering some questions
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A&R Case Studies: Successful Artist Development Stories
    About Lesson

    Artists and Repertoire (A&R) 101

    Research and write a brief overview of the role of Artists and Repertoire (A&R) in the music industry. Explain the process of artist development and the key responsibilities of an A&R representative.

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